NARS have been around for years now, and that means that there are a number of different advert campaigns that they've created. I wanted to look at their previous adverts to know how to create my own version of NARS adverts. From looking at this, NARS always have their products in their adverts where some other brands don't. I like how they do this because they make it clear and precise as to what they are trying to promote and sell. The images below are some examples of what NARS have created in the past. It includes collections, previous spring campaigns, and also fall campaigns. One thing that really interests me about the NARS adverts is that they never stick to one idea, they tend to mix it up a bit. You have clear skin with little make-up in some, and in others you've got a much stronger make-up look, and then in the last two, they look completely different from their other campaigns. I really like how they swap things round and do what they want to.
PINTEREST, 2014. NARS Advertising [digital image], 7 March 2016
Available from: https://www.pinterest.com/pin/223139356513399630/
PINTEREST, 2014. NARS Orgasm Collection 2012 [digital image], 7 March 2016
Available from: https://www.pinterest.com/pin/223139356513399644/
ARTA CHIC, 2012. Beautiful Beauty Ads [digital image], 7 March 2016
Available from: https://artachic.com/2012/10/30/beautiful-beauty-ads/
FASHION GONE ROGUE,
2015. Summer NARS Cosmetic Ad[digital image], 7 March 2016
EXPRESSIVE PUSH, Unknown. NARS Cosmetics Advertising [digital image], 7 March 2016
Available from: http://www.expressivepush.com/work-Nars_advertising.php
PINTEREST, 2014. NARS Product Ad Banner [digital image], 7 March 2016
Available from: https://www.pinterest.com/pin/493988652848386273/
THE NOTICE, 2011. Spring Collections Round-up [digital image], 7 March 2016
Available from: http://thenotice.net/category/brand/nars/page/2/
Available from: https://uk.pinterest.com/pin/541628292666216569/
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